We hope to be able to learn more about the needs and concerns about our customers in relation to large format printing and point of sale material. We have had some similar issues raised regarding the following:
- Material used
- Outdoor suitablility
- LifeĀ of product
- Turnaround
- Fastening and securing
- Legality of displaying external advertising
We hope to answer many of your questions and learn fromĀ your valuable experiences also. Please feel free to post any information / reqiuests onto this blog.
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Are your posters printed on a decent quality paper as I have bought posters from other suppliers in the past and they don’t seem to last. The paper is very thin and they don’t really stand the test of time well.
Jed
Comment by Jed — February 9, 2010 @ 1:03 pm
Hi Jed
The answer is yes – we have intentionally set the quality of our poster stock to a high standard. As we are providing posters at a low price we don’t wish to be seen as skimping on the paper quality. With this in mind we print on semi gloss 200 gsm photo base paper. The vast majority of posters are printed on a 135gsm to 170 gsm paper. Hence ours is 15% thicker than most. To give you an idea 200 gsm is about 200 micron – almost card infact. If you wish to further improve the life of your posters. We can also laminate them (gloss or matt). This will help further improve the look and vibrancy of the colours as well as giving extra thickness. The laminate will also protect the surface of the poster from dirt, grease & general wear and tear.
Iain
Comment by iaininglis — February 9, 2010 @ 1:11 pm